Mobile Devices Turn Turkey Day to Shopping Day

Posted on by Chief Marketer Staff

Susan Kuchinskas (ClickZ)

mobileMobile shoppers will help drive a 21% increase in online sales on Thanksgiving Day. Retailers that optimize for mobile can see big benefits seeing more than 20% of their sales via smartphones and tablets, versus 14% of retails not mobile device optimized. This according to a new study from Adobe.

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