Followed by
THE 2018 PRO AWARDS GALA LUNCHEON

Tuesday, June 19th
espace
635 West 42nd Street
New York, NY

Register Now

Program

From McDonald’s turning its Golden Arches upside down for International Women’s Day to calls by Twitter for better female representation on the keynote stage, brands and businesses all over the country are showing their solidarity to women and women’s movements of every stripe. But even for marketers with the best of intentions, it can be a challenging time to strike the right chord.

In this half-day workshop thought leaders at the intersection of women’s empowerment and marketing will help you learn to navigate the current climate with the kind of authenticity and transparency today’s women demand.

You will learn:

HOW TO STRIKE THE RIGHT CHORD

An expert panel will deconstruct case studies of more than 15 brands that are doing it right—right now—and will analyze those that are missing the mark, and discuss why.

WHAT IT TAKES TO DELIVER MORE THAN LIP SERVICE

We’ll outline a litmus test you can apply to your next campaign.

WHAT STEPS YOU CAN TAKE TO TRANSFORM YOUR ORGANIZATION

How you can create a culture that’s focused on gender equality at every step in the creative process and the customer journey.

WHAT HARD QUESTIONS YOU NEED TO ASK YOURSELF AND YOUR AGENCY

How to assess where your organization—and your client’s organizations—need to improve in order to stand by its message.

HOW TO PUT PRACTICAL BRAND ACTIVATION IDEAS INTO ACTION

Great ideas from the field that are resonating with women today.

Your ticket also provides access to the 2018 PRO Awards Luncheon Gala, recognizing best-in-class marketing campaigns. From experiential and multicultural to entertainment and local—the PRO Awards Gala is your chance to learn from the best of the best campaigns from the past year.

See the full program for more details.

Speakers

ANU RAO

Belvedere Vodka
Global Director of Communications

MARCI GREBSTEIN

JCPenney
CMO

LAUREN ELLIOTT

Badger & Winters
SVP Director of Strategy

CLARK FISHER

Badger & Winters
VP Group Creative Director

DONNALYN SMITH

Momentum Worldwide
President, North America

BRUCE HENDERSON

Jack Morton Worldwide
Global Chief Creative Officer

ANDREA VAN DAM

Women's Marketing Inc.
CEO

TAMARA BOHORQUEZ

FCB Chicago
VP of Planning

GINA GLANTZ

Gender Avenger
Founder

KATIE MARTELL

Consultant
Marketing Strategist and Top 10 Marketing Writer on LinkedIn

AMIE STANLEY

E29 Marketing
Owner

MARIE KELLY

Jack Morton Worldwide
Vice President, Account Director

KRISTI FAULKNER

Womenkind
Co-Founder & President

JOHANNA ZEILSTRA

Gender Fair
CEO

Pro Awards

The morning continues with our PRO Awards luncheon networking lunch and award program. The PRO Awards represent the gold standard in best-in-class brand activations, recognizing outstanding marketing campaigns—from experiential and multicultural, to entertainment and local—the PRO Awards Gala is your chance to learn from the best of the best campaigns from the past year.

PURCHASE GALA TICKETS           VIEW 2018 FINALISTS

Venue

espace
635 West 42nd Street
New York, NY

Click Here for Directions

Who Attends

Marketing To Women and the PRO Awards are attended by senior brand marketers and pros from leading agencies.

Below are sample titles who attend—if you’re on this list, this is a must-attend for you and your team:

  • PROMOTION MARKETERS
  • MARKETING VPs
  • MARKETING DIRECTORS
  • CREATIVE DIRECTORS
  • BRAND MANAGERS
  • PROMOTION DIRECTORS
  • BRAND MARKETERS
  • PR MARKETERS
  • SOCIAL MEDIA MARKETERS
  • EVENT MARKETERS
  • AGENCY DIRECTORS, VPs, SVPs and CEOs
  • DIGITAL MARKETERS
  • EXPERIENTIAL MARKETERS
  • ACCOUNT-SPECIFIC MARKETERS
  • RETAIL MARKETERS
  • MEDIA STRATEGISTS
  • ACCOUNT EXECUTIVES
  • DIRECT MARKETERS

 

Sponsors

Coming Soon

For more information on available sponsorships, please contact Dara Brooks at dbrooks@accessintel.com or (203) 899-8494.

Click here to view our available sponsorship opportunities.

Contact

Should you have an inquiry regarding Marketing to Women
or The PRO Awards and the PRO Awards Gala, please contact:

Greg Dicso
gdicso@accessintel.com
203.899.8499