More
Why OkCupid Tapped ChatGPT to Write In-app Matching Questions
Experiential Inspiration: 15 Brand Activations from the Super Bowl
Marketers on Fire: H&R Block CMO Jill Cress on the Challenges of Marketing to First-Time Tax Filers
Partnership and Affiliate Marketing Programs: 5 Ways to Evaluate Performance
Doritos Marketing Part 2: Creator Partnerships, Gaming Integrations, Experiential and Media
True Religion’s First CMO on Influencer Strategies, Creator Collabs and Sports Activations
Discover CMO Jennifer Murillo Shares Strategy Behind Pre-Game Super Bowl Spot
How Non-Endemic Brands Leveraged the Super Bowl’s Pop Culture Moment
Marketers on Fire: Doritos Head of Global Marketing Dishes on First International Brand Platform
What to Expect From 2024’s Crop of Super Bowl Ads
Boathouse Survey: CEO Perception of CMO Performance and Marketing Is Improving
How Three Brands are Using OOH to Amplify Gamification Strategies
Blue Cross Blue Shield CMO on Post-Pandemic Marketing, New Audience Channels and Regional Targeting
How 10 Sports Sponsorships Tapped Into the College Football Tailgate Scene
Brands on Fire: Dos Equis’ College Football Tailgate Throwdown Campaign
Smirnoff’s Senior Global VP on Executing the Brand’s Largest Campaign in a Decade
Marketers on Fire: Gatorade Chief Brand Officer Shares Gen Z Marketing Playbook
The 2024 Agency Elite Top 100 From PRNEWS
Marketers on Fire Roundup: CMOs at MetLife, Dickies, Walgreens, UScellular and Anywhere Real Estate
Multicultural Marketing: Technology Tools for Marketers to Reach Diverse Audiences
2023 PRO Awards: Winners and Finalists Announced
How Cotopaxi Approaches Brand-Building at Scale Through Impact-Driven Partnerships
Anthropologie CMO on Becoming Digitally-Proficient, Courting Younger Audiences and Creative Diversification
Discover CMO on Taking a Collaborative Approach to its ‘Especially for Everyone’ Brand Platform
Click here to view the 2023 winners!