How Hashtags Can Drive Business

Posted on by Chief Marketer Staff

Hashtags have blossomed over the past few years in social media, giving users who want to chime in on a certain topic and interact with others a means to do so quickly and easily. But finding the right hashtag to drive business value is something that marketers are still trying to perfect. Finding the Hashtag notification conceptright one can help encourage user interaction and engagement, connect campaigns and aggregate user responses.

For five tips on leveraging social hashtags to drive business, take a look at this Entrepreneur story on the subject.


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by Patricia Odell

Campaign: Arby’s Meat Mountain Client: Arby’s Agency: Alcone