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Get Some Perspective

Get Some Perspective

Posted on October 1, 2005 by Chief Marketer Staff

AT A RECENT DATABASE marketing conference, several exhibits featured automatic or semi-automatic data mining systems. Each vendor claimed his or her approach provided users a multitude of algorithms to aid and abet the analysis outcome. And of course, each had a catchy phrase for the various modeling tools their method supported. Apparently, this is the conclusion one was supposed to reach:

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