Best Use of Shopper Marketing

Posted on by webdesign
Alcon’s Howard and the Amazing Eye Exam

AGENCY: Arc Worldwide/Leo Burnett Chicago
CLIENT: Alcon, a Novartis Company
Healthy Home

AGENCY: Arc Worldwide/Leo Burnett Chicago
CLIENT: Walgreens
Seasonal Platform – Shopper Marketing Campaign

AGENCY: FCB/RED
CLIENT: Big Heart Pet Brands
The Great White Stone

AGENCY: Arc Worldwide/Leo Burnett Chicago
CLIENT: Keystone Light

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Chief Marketer Videos

by Patty Odell

Damon Swenson, Brand Activation Manager at Dr Pepper, on crafting a retail program using custom labels tied to Millennials’ passion points and lifestyle interests like fashion, music and pop-culture. He presented his case study at Marketing to Millennials 2017.

	
        

CHIEF MARKETER 200