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The Fight Against Fake Online Reviews Gets Real

The Fight Against Fake Online Reviews Gets Real

Posted on September 26, 2013 by Chief Marketer Staff

Leonard Gordon (All about Advertising Law)

On Monday, the New York Attorney General’s office announced a settlement with 19 companies that agreed to stop writing fake online reviews, or “astroturfing.” This is the biggest in a string of similar legal actions taken against fake reviews, a stark reminder for advertisers to make sure they’re in the clear.

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