Facebook Video Ads to Rival Costs of Super Bowl Ads

Posted on by Chief Marketer Staff

Edmund Lee (Bloomberg)

Facebook Video AdsFacebook’s much-awaited 15-second video ads appear closer to reality, and word is that they’re going to cost advertisers a pretty penny. Bloomberg reports that running a video ad on Facebook’s site for one day will cost companies up to $2.5 million. Advertisers will initially have the ability to target these videos based on age and gender. Ads will be limited, partnerships will be forged with Twitter. Find out what you need to know.


Get Content Like This Delivered to Your Inbox

Related Posts

Chief Marketer Videos

by Patricia Odell

Julie Barry, director of global brand for Velcro Cos., talks about her favorite Velcro product at PROMONext: Leaders in Promotion Marketing Conference.