Using Personalization to Increase Conversions

Posted on by Chief Marketer Staff

Personalization is being leveraged by digital marketer to turn online visitors into customers, and crazyegg’s blog this week provided a rundown of things marketers can do to make the most of it.

The blog post covers several effective personalization tips and tricks, including addressing visitors by 2locations, through keywords and via purchase history.

Click here to learn more about the tips for creating a successful conversion optimization strategy through personalization, which include having a stable website, conducting research and analysis to learn more about your audience and their buying cycles, testing what’s working and what isn’t and hiring data analysts for personalization projects.

More

Related Posts

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.

	
        

Call for entries now open

Pro
Awards 2023

Click here to view the 2023 Winners
	
        

2023 LIST ANNOUNCED

CM 200

 

Click here to view the 2023 winners!