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Chief Marketer - This Week

The week's most relevant content from around the web and why it's important.

from the editors of Chief Marketer, and DIRECT

September 13, 2013

Chief DIRECT Marketer
 
How to Improve Your Social Media Marketing With 3 Mobile Tools
Social Media Tool Lets Companies Update LinkedIn Pages
Instagram Ready to Sell Ads Within 12 Months
Fall Marketing Campaigns, With an Eye on Holiday Sales
3 Important Branding Lessons From ‘Breaking Bad’
Marketing Via Wearable Technology

How to Improve Your Social Media Marketing With 3 Mobile Tools

Greg Hickman (Social Media Examiner)

mobile conversion

 

It's imperative that marketers find ways to “mobilize” their social strategies. These three tools may help.

 

FULL ARTICLE

Social Media Tool Lets Companies Update LinkedIn Pages

Leo Widrich (The Bugger Blog)

B2B social media

 

Buffer, a social media management tool, now lets users schedule posts on LinkedIn company pages.

 

FULL ARTICLE

Instagram Ready to Sell Ads Within 12 Months

Evelyn M. Rusli (WSJ.com)

Instagram

Instagram director of business operations, Emily White, said that her company should be ready to sell ads within the next year.

 

FULL ARTICLE

Fall Marketing Campaigns, With an Eye on Holiday Sales

Stuart Elliott (NYT)

advertising

 

It's uncertain times and marketing campaigns—often extravagant and expensive—are already reaching consumers.

 

FULL ARTICLE

3 Important Branding Lessons From ‘Breaking Bad’

Jason Hahn (Chief Marketer)

walter

Three quotes in from "Breaking Bad" hold vital lessons for marketers.

 

FULL ARTICLE

Marketing Via Wearable Technology

Jabez LeBret (Forbes)

wearabletechnology595

This rise in wearable technology is providing opportunities for capturing our customers’ attention are on the horizon.

 

FULL ARTICLE

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