| Chief Marketer - This Week
The week's most relevant content from around the web and why it's important. from the editors of Chief MarketerAugust 09, 2013 |
 |
| And, Action: Vine or Instagram? Five Points Brands Should Consider
By Jamie Hoerbelt
|
Instagram set off a social-video cage match when it launched Instagram Video, planting it squarely up against Vine. Here's five questions for brands to ask to help choose between Vine or Instagram.
|
Advertisement
|
| The A-to-Z Guide to Link Building
(Search Engine Watch)
If you’re relatively new to the world of search marketing and link building in particular, this comprehensive A-to-Z guide will help. It covers everything many of us need defined from bait, to deep link ratio, to internal link, to unnatural-link warnings, to velocity.
|
| 8 Of The Best Influencer Marketing Campaigns From 8 Hot Agencies
(Forbes)
This author went straight to a number of agencies he respects to get their take on influencer marketing, and hear a sampling of recent success stories. Each has conducted a number of stellar campaigns; here are some of the more innovative: |
| J.C. Penney: We’ve Got Marketing But What Will We Sell?
(Forbes)
|
J.C. Penney has hired a new chief marketing officer, just in time to wrap up the Back to School season and prepare for the Holidays. Debra Berman joins the senior executive ranks of J.C.Penney as senior vice president and Chief Marketing Officer. She has lots of plans ....
| Facebook News Feed Gets an Update, Gives New Life to Older Stories
By admin
|
Facebook recently updated its News Feed algorithm to give older, unseen stories that get enough engagement a second shot at visibility
| 7 Ways to Get More Email Opt-ins and Subscribers
(Unbounce)
|
Don’t let social media’s shine blind you to the enduring strength of email. To get more subscribers to opt in to this effective channel, consider using one of those pop-up overlays—that’s right, those sometimes-annoying boxes that forces you to either comply with the request or “X” out. |
Advertisement  B2B LeadsCon takes a fresh look at the leading challenges facing marketers--and provides you with a Road Map for generating high-value leads and nurturing them to "Yes" Click here to learn more! |
Related Events |
|
Aug. 14-15, 2013
Hilton, NY
|
Find Products and Services |
| Search our site for Products and Services |
|
Advertisement  Free Webinar: Get the CIO in Your Corner for a Better Customer Experience Hear how organizations are driving superior customer engagement through more personalized and contextual experiences across multiple channels and devices. Click here! |
ABOUT THIS NEWSLETTERYou are subscribed to this newsletter as `email`For questions concerning delivery of this newsletter, please contact our Customer Service Department at: Chief Marketer An Access Intelligence publication International: 847-763-9509 Email: Customer Service Access Intelligence | 10 Norden Place, Norwalk, CT 06855 © 2013, Access Intelligence. All rights reserved. This content is protected by United States copyright and other intellectual property laws and may not be reproduced, rewritten, distributed, re-disseminated, transmitted, displayed, published or broadcast, directly or indirectly, in any medium without the prior written permission of Access Intelligence. |
| About Us Privacy Policy |