| Chief Business Marketer
B2B Marketing Insights, Ideas, Tips and Trends August 8, 2013 |
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Many B2B marketers see organic search as a solution to just one piece of the sales funnel, but that’s an insufficient view of things. Ric Dragon and Jim McKinley offer a preview of their B2B Leadscon session on ways to maximize your organic search initiatives.
Create a B2B Social Media PlanBy Beth Negus Viveiros
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Think you don’t need a B2B social media plan? Think again, says Wendy Marx, president of Marx Communications. Marx shares ways marketers can start mapping out their social media efforts for increased ROI and customer engagement.
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Learn the Latest at B2B LeadsConBy Chief Marketer Staff
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At B2B LeadsCon Aug 14-15, leading B2B experts will share ways you can connect with the right prospects, in the right way, at the right time. Check out these interviews with featured B2B LeadsCon presenters.
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