Chief Marketer Network: PROMO DIRECT MULTICHANNEL MERCHANT

Learn More »
HOME > Social Marketing > SOCIAL CONTENT

Social Content

Why Social Media Influencers are a Valuable Asset for Your Brand

By Al Cadena The popularity of this year’s fifth-annual VidCon, which saw 18,000 people swarming Anaheim to meet their favorite YouTube stars, is just the latest piece of evidence proving that Yo

Read and Discuss

youtube videos

Article

May. 14 2014




3 Tips to Bring Life Back to those Old YouTube Videos

A lot of effort goes into producing YouTube videos for marketing. Don’t let that work go to waste. These 3 tips can breath new life into dated videos.

More...

 
peerpressure595

Article

May. 14 2014




Change Consumer Behavior with Social Peer Pressure

Marketers are finding ways to use social peer pressure as a marketing tool to move consumers to action.

More...

 
social media myths

Article

May. 14 2014




Separating Social Media Fact from Fiction: Slide Show

Sparks & Honey offers a slide show and a simple way to untangle social media fact from fiction.

More...

 
obama-ferns

Article

May. 06 2014




How Kraft, Heineken and the President Are Reaching Millennials

If you don’t learn how and where to reach Millennials, be prepared to lose their business.

More...

 
alex-355-2

Article

May. 06 2014




Bangle Blend: How Alex and Ani Connect Across Multiple Platforms

An integrated mix of mass media, digital and mobile are helping Alex and Ani engage jewelry buyers online and off.

More...

 
builder

Article

May. 06 2014




How to Build and Market a New Category 1

To build a new category, you not only need money to invest. You also need to be fearless and just a bit crazy. Here’s why.

More...

 
social media

Article

Apr. 30 2014




Tips to Manage Negative Social Media Feedback

Tips and ideas to tackle common social media marketing problems like negative feedback as well as other issues.

More...

 
mobile-tictac-355

Article

Apr. 29 2014




Brands Create Engagement With Mobile & Social

Discover how brands like Tic Tac and McDonald’s are using mobile to connect with consumers and boost their brand profile.

More...

 
video marketing

Article

Apr. 24 2014




Video Marketing: Using Hard Data Versus Assumption

For video marketing, CMOs are making more assumptions than using hard data to get it right.

More...

 
branded video

Article

Apr. 24 2014




Branded Videos Losing Ground to Individual Users Sharing Same Videos

Brands are putting out branded videos but they are not getting anywhere near the hits individual users are that share those same videos.

More...