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Contests/ Sweeps

4 Reasons Why YOU Should Attend the PRO Awards Gala: June 25 NYC

Whether your campaign rose to the top as a 2014 PRO Awards finalist, you entered a campaign that didn’t quite make the cut

Read and Discuss

Jul. 08 2003

Sweepstakes Offers Trip to CuervoNation

Jose Cuervo’s online Face of the Nation contest has drawn more than 600,000 visitors since it’s launch last month.



Jul. 01 2003

A Numbers Game

could be 7Up’s lucky number. Through March 2004, the flagship brand for Dr Pepper/Seven Up Cos. will carry 12-digit Liquid Loot codes that translate to



Jun. 26 2003

Reebok Challenges Fans to Solve Online Mystery

Reebok launched an interactive campaign called “Whodunit?” featuring National Basketball Association stars in support of its ATR by Rbk clothing line.



Jun. 12 2003

Pepsi Collects 2 Million Sign-Ups for Billion Dollar Sweeps

After a month, Pepsi’s Play for a Billion has drawn 2 million registrants eager for a shot at stardom (and $1 billion, of course). To register, consumers



Jun. 10 2003

Sci Fi Channel Hosts Stargate Sweeps

The Sci Fi Channel last week kicked off a sweepstakes dangling a walk-on role to plug the DVD release of the third season of its popular show Stargate



May. 29 2003

Comedy Central Hosts ‘Stand-Up’ Sweeps

To support its Friday night stand-up block, Comedy Central is hosting a sweepstakes dangling a private party with a performance by comedian Lewis Black.



May. 13 2003

Clearly Canadian Promotes Sweeps on 4 Million Bottles

More than 4 million bottles of specially marked Clearly Canadian sparkling flavored water are making their way onto retail shelves in the U.S. as part



May. 01 2003

Your Vitamin Chews

IT MAY LOOK AND TASTE LIKE GUM, but it’s a vitamin. Radio Disney this month kicks off a promotion with Vitaball, a gumball which delivers 100% of RDA



May. 01 2003

Flour Arrangement

There are four major competitions that are so massive in range, scope, equipment required and competitors involved that they can’t be held on a yearly



Mar. 01 2003

Beauty and the Beer

IN 1939, BOB WECHSLER, a 26-year-old executive with printer/promotion agency Einson Freeman, happened to call on Phillip Liebmann, the young president