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Article

May. 16 2013




Dunkin’ Donuts Goes Local From the Corporate Level

Learn how Dunkin' Donuts employs a local social marketing strategy from the corporate level. More...

 

Article

May. 16 2013




Why You Should Give a Darn About Your Local Reputation

Managing your reputation online can mean the difference between winning more business and losing potential customers. More...

 

Article

May. 13 2013




Nonprofits Struggle to Turn Friends and Followers into Donors

In this special report, learn how nonprofits are utilizing social media to build relationships and donors. More...

 

Article

Apr. 16 2013




The Future of Smart Content for Marketing

GPS has come a long way since it was first introduced as American military technology in 1973. More...

 

Article

Apr. 09 2013




Drive Conversions by Making Interactions More Relevant

To be relevant, brands need to add dimensions of time and context to their customer interactions. More...

 

Article

Apr. 09 2013




Customer Experience is the Differentiator

The rise of social media and mobile technologies has moved the customer experience from a priority to the priority. More...

 

Article

Apr. 03 2013




Content Marketing Tips for Non-Publishers

Utilizing original content is better than pushing out free content or leveraging content from content farms. Here's why. More...