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Why Social Media Influencers are a Valuable Asset for Your Brand

By Al Cadena The popularity of this year’s fifth-annual VidCon, which saw 18,000 people swarming Anaheim to meet their favorite YouTube stars, is just the latest piece of evidence proving that Yo

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Twitter IPO

Article

Dec. 11 2013




Research and Tips to Flawless Tweeting: Study

A new study from TrackMaven offers a detailed look at the twitter user and ways to maximize your tweeting efforts..

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hbo dragon 355

Article

Dec. 10 2013




Shooting Stars: 12 Brands to Watch in 2014

Looking for inspiration in the new year? In this special report, Chief Marketer profiles 12 stellar brands that are doing it right.

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social media

Article

Dec. 05 2013




How to Earn Customers on Social Media

Six tips modernizing ways to earn customers on social media.

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linda-keen

Article

Dec. 04 2013




Keen Reaches Wide Audience With Hybrid Marketing Strategy

Keen Footwear has crafted a varied marketing strategy to reach numerous audience segments both online and offline.

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T+Ltwitter

Article

Nov. 25 2013




Travel + Leisure’s Top Social Guy Shares 10 Hard-working Twitter Tactics

Peter Frank, the director of editorial product development for T+L, outlined 10 Twitter tactics and strategies the brand uses to harvest impressive results.

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Pinterest Place Pins

Article

Nov. 21 2013




Pinterest Place Pins Open Possible Ad Opportunity

Pinterest Place Pins is the social networks latest category of pinning and opens and opportunity for advertisers and marketers.

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content sharing

Article

Nov. 21 2013




A Bucket Load of Tips to Promote Content Sharing

30 tips to help marketers increase fans and followers through content sharing.

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Facebook Post Planner

Article

Nov. 21 2013




Facebook Outlines the Art of Reeling in Customers: Infographic

Justin Lafferty (InsideFacebook) This infographic, created from the Facebook app, Post Planner, lays out a roadmap (in this case a fishing expedition) for marketers on how to increase your Facebook fan base. Tips include understanding who your fans are, what you as a business person should be doing and how to catch the big ones!

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tumblr

Article

Nov. 14 2013




Billboard Puts a Fresh Twist on a Niche Social Network

Billboard uses social TV to promote its Music Awards and this authors tells us how they did it.

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Checkmark

Article

Nov. 11 2013




Socializing Data – The Marketing Game Changer

Everyone is talking about big data and social influence as the new Promised Land, but finding and proving the true value is a challenge.

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