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How Brands are Sneaking Ads onto Vine

Kurt Wagner (Mashable) Brands are utilizing a form of stealth advertising, paying the platform's most popular users to "organically" push products to their massive followings. (Brands already use V

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Facebook Post Planner

Article

Nov. 21 2013




Facebook Outlines the Art of Reeling in Customers: Infographic

Justin Lafferty (InsideFacebook) This infographic, created from the Facebook app, Post Planner, lays out a roadmap (in this case a fishing expedition) for marketers on how to increase your Facebook fan base. Tips include understanding who your fans are, what you as a business person should be doing and how to catch the big ones!

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instagram ad

Article

Nov. 08 2013




Michael Kors Places First Instagram Ad and Gets Rewarded

Michael Kors was the first brand to place an Instagram ad and got rewarded for its gamble.

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hardie-355

Article

Nov. 05 2013




Builder Proves the Value of Social Media for Lead Gen

Fiber cement building products isn’t exactly an industry that screams of compatibility with social media.

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Instragram

Article

Oct. 31 2013




World’s Top Brands are on Instagram

Some 71% of the world’s top brands are on Instagram and they are posting more than 50 times a month.

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pinterest

Article

Oct. 28 2013




Pin Down Holiday Sales by Dominating Pinterest 1

Here are 6 tips to help retailers and brands unlock the potential of Pinterest by creating an engaging campaign that drives sales and increases SEO rankings.

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landing pages

Article

Oct. 16 2013




BrandSnap Analyzes Value of Social Engagement

No one brand dominates all social platforms, but those who do succeed know the value of content, according to insights from KBM Group’s BrandSnap platform.

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lead capture campaigns

Article

Sep. 26 2013




Why You Should Rethink Your Business Communications Strategy 1

When you are comparing enterprise business communications systems, it’s easy to get caught up in all the specifications, features and glitzy demos provided by different vendors

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Twitter IPO

Article

Sep. 26 2013




What Twitter’s IPO Means for Marketers

Marketers should already be pondering how Twitter’s IPO will affect their efforts and positioning themselves to succeed.

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mobile conversion

Article

Sep. 12 2013




How to Improve Your Social Media Marketing With 3 Mobile Tools

It’s imperative that marketers find ways to “mobilize” their social strategies. These three tools may help.

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B2B social media

Article

Sep. 12 2013




Social Media Tool Lets Companies Update LinkedIn Pages

Buffer, a social media management tool, now lets users schedule posts on LinkedIn company pages.

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