Networks
DoubleTree, Google Build Custom YouTube Travel Channel
In a partnership with Google, DoubleTree by Hilton has launched a custom-built YouTube channel—DTour—that offers travelers a new way t
Article
May. 16 2013
Dunkin’ Donuts Goes Local From the Corporate Level
Learn how Dunkin' Donuts employs a local social marketing strategy from the corporate level. More...
Article
May. 13 2013
Nonprofits Struggle to Turn Friends and Followers into Donors
In this special report, learn how nonprofits are utilizing social media to build relationships and donors. More...
Article
Apr. 30 2013
Nonprofits and Emerging Media: 5 Top Tips
Here are five things to consider when trying to engage more folks for your cause. More...
Article
Apr. 26 2013
Social Can Help Insurers Build Personality, Leads
For local insurance agents, a robust social presence can be a great policy when it comes to generating leads. More...
Article
Apr. 12 2013
How to Meaningfully Leverage a Brand’s Fans to Benefit Your Social Strategy
A recent webinar with Jay Baer of Convince and Convert and Greg Shove of SocialChorus highlighted three types of brand fans: 1) enthusiastic employees More...
Article
Apr. 09 2013
Drive Conversions by Making Interactions More Relevant
To be relevant, brands need to add dimensions of time and context to their customer interactions. More...
Article
Apr. 09 2013
Customer Experience is the Differentiator
The rise of social media and mobile technologies has moved the customer experience from a priority to the priority. More...
Article
Apr. 04 2013
Why You Should Know About Unpublished Page Posts on Facebook
A small change Facebook recently made should give it a few brownie points in marketers’ eyes: the social network now lets brand pages post “dark,â More...
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