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Contests/ Sweeps

4 Reasons Why YOU Should Attend the PRO Awards Gala: June 25 NYC

Whether your campaign rose to the top as a 2014 PRO Awards finalist, you entered a campaign that didn’t quite make the cut

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Jul. 08 2003




Sweepstakes Offers Trip to CuervoNation

Jose Cuervo’s online Face of the Nation contest has drawn more than 600,000 visitors since it’s launch last month.

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Jul. 01 2003




A Numbers Game

could be 7Up’s lucky number. Through March 2004, the flagship brand for Dr Pepper/Seven Up Cos. will carry 12-digit Liquid Loot codes that translate to

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Jun. 26 2003




Reebok Challenges Fans to Solve Online Mystery

Reebok launched an interactive campaign called “Whodunit?” featuring National Basketball Association stars in support of its ATR by Rbk clothing line.

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Jun. 12 2003




Pepsi Collects 2 Million Sign-Ups for Billion Dollar Sweeps

After a month, Pepsi’s Play for a Billion has drawn 2 million registrants eager for a shot at stardom (and $1 billion, of course). To register, consumers

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Jun. 10 2003




Sci Fi Channel Hosts Stargate Sweeps

The Sci Fi Channel last week kicked off a sweepstakes dangling a walk-on role to plug the DVD release of the third season of its popular show Stargate

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May. 29 2003




Comedy Central Hosts ‘Stand-Up’ Sweeps

To support its Friday night stand-up block, Comedy Central is hosting a sweepstakes dangling a private party with a performance by comedian Lewis Black.

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May. 13 2003




Clearly Canadian Promotes Sweeps on 4 Million Bottles

More than 4 million bottles of specially marked Clearly Canadian sparkling flavored water are making their way onto retail shelves in the U.S. as part

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May. 01 2003




Your Vitamin Chews

IT MAY LOOK AND TASTE LIKE GUM, but it’s a vitamin. Radio Disney this month kicks off a promotion with Vitaball, a gumball which delivers 100% of RDA

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May. 01 2003




Flour Arrangement

There are four major competitions that are so massive in range, scope, equipment required and competitors involved that they can’t be held on a yearly

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Mar. 01 2003




Beauty and the Beer

IN 1939, BOB WECHSLER, a 26-year-old executive with printer/promotion agency Einson Freeman, happened to call on Phillip Liebmann, the young president

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