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DMA Strategic Summit Focuses on C-Level Concerns

Chief Marketer is proud to be the co-sponsor of the DMA2014 Strategic Summit, a one-day, invitation-only forum for senior level and c-suite executives. The Summit will be held concurrently with the

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landscape

Article

Jul. 26 2013




Chief Marketer Listline July 26

Mailing lists featured this week from Chief Marketer and NextMark include Landscape Architect Business and the LexisNexis International Masterfile.

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personalization

Article

Jul. 23 2013




Don’t Abandon Outbound Marketing Just Yet 3

Before you give up on TV, email and direct mail to create the next viral cat video, consider using a combination of inbound and outbound tactics.

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Screen Shot 2013-07-19 at 10.38.59 AM

Article

Jul. 19 2013




Chief Marketer Listline July 19

Lists featured this week include Dover Saddlery and Camp Business Magazine.

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pitney-logo

Article

Jul. 17 2013




Enabling Online-Offline Integration With Technology

Technology can help marketers better integrate their offline and online marketing efforts, but they need to take care not to get overwhelmed by all the options available.

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humane-canada

Article

Jul. 12 2013




Chief Marketer Listline July 12

Lists featured this week include Humane Society International – Canada and Asia Cloud Forum.

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cricket

Article

Jul. 01 2013




Chief Marketer Listline July 1

Lists featured this week include Carus Publishing and Crutchfield.

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barton-cards

Article

Jun. 17 2013




Chief Marketer Listline June 24

Lists features this week include LimitlessSingles.com and card buyers from Barton Clay.

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workwear

Article

Jun. 13 2013




Chief Marketer Listline June 13

Lists featured this week include Our Sunday Visitor, Obama for America and WorkWearSavings.com.

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marketing-edge

Article

Jun. 12 2013




DMEF Changes Its Name to Marketing EDGE 1

The Direct Marketing Educational Foundation (DMEF) has rebranded itself as Marketing EDGE, in an effort to be more relevant to students interested in pursuing careers in marketing.

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companion-animal

Article

Jun. 06 2013




Chief Marketer Listline June 6

Lists featured this week include Companion Animal Protection Society and Citizens Utility Board.

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