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Losing Loyalty? 4 Biggest Missteps

By Apr 22, 2014

Mark Di Somma (Branding Strategy Insider)

loyalty marketingThere is more and more focus on keeping the customers you have; helping them to think about your brand each and every time they make a purchase. And now that those customers have become loyal, the chain of marketing messages has to be different. Make sure you’re not making these four mistakes that can hurt brand loyalty.