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5 Tools to Make Data Collection Faster, Better—and More Fun

By May 29, 2014

Kenneth Briodagh (EventMarketer.com)

data collectionThanks to technology, one of the most tedious and intrusive elements of the event marketer’s toolbox is getting a much-needed upgrade. Yep, you guessed it—data collection techniques are going from (let’s be frank) miserable to memorable as high-tech tools are disguising the quest for personal information in unique and interactive ways. Here, six ways to use technology to make lead gen more fun—for everyone.