Real People, Real Results: How Marketers Avoid Fake Traffic
How can marketers ensure spending on advertising to generate online traffic is reaching actual people? Here are five ways.
How can marketers ensure spending on advertising to generate online traffic is reaching actual people? Here are five ways.
Is voice technology the next star of marketing? Forbes checks in with a few experts.
The Content Marketing Institute shared its top timesaving apps and tools that marketers can put to good use—with my own spin on how they will benefit you.
Dixie Brand Building Manager Priti Lokre shares the strategy and measurement tactics behind the campaign, as well a look at past mobile marketing campaigns.
The cover of the May 25 issue of Entertainment Weekly features an augmented reality video. A first for both brands.
Brands like Dixie and Ally Bank use augmented reality, but for many brands challenges remain, a new study found.
The American auto racing company bills the series as the “first esports competition created to attract and identify young talent."
The brand is launching Instagram accounts for each of its 800 locations, letting local staff promote events, daily specials and offers on social.
Go behind the scenes with Ally's CMO Andrea Brimmer to learn how she plans, and successfully executes, its disruptor strategy.
Come join hundreds of the world's leading marketers at the industry's most commemorative affair, the 2018 PRO Awards gala.
Click here to view the 2023 winners!