Free Coors Light for All Should Bud Light Attack … Again
This week, the beer battle continues as Coors Light unveiled a new smart beer tap that lights up when “fueled by Bud Light negativity.”
This week, the beer battle continues as Coors Light unveiled a new smart beer tap that lights up when “fueled by Bud Light negativity.”
To make a splash, Chipolte is partnering with Venmo for the giveaway to post surprise deposits directly into loyalty members' accounts.
From rotating celebrity colonels to live-stream videos of colonel climbing cats, KFC comes out swinging once again from left-field with its marketing magic.
Hilfiger is engaging Upfold's 16 million users to join the fun by overlaying imagery and copy to its Instagram Stories.
Smart technologies are the most recent addition to the marketing ecosystem and are proving to be the most effective platforms in increasing consumer engagement.
Shackleton Whisky and Shazam turn gift boxes into augmented reality experiences to bring the brand's story to life.
SunTrust is using new Snapchat tech, digital plays and plenty of interactive experiences to engage Super Bowl fans.
AI-driven technology is developing exponentially, enabling brands to get consumer feedback on a massive scale, without having to invest a great deal of time and money.
Mixed reality is taking a leading role in modern B2C and B2B marketing efforts. Take a lesson in key takeaways from unique mixed reality implementations.
Five common challenges marketers face today and how AI can help.
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