One Period Care Brand’s Marketing Journey from DTC to Retail
The story of August's marketing journey, from DTC to in-store retail and beyond.
The story of August's marketing journey, from DTC to in-store retail and beyond.
Our conversation with Damien Baines about Meta’s strategic marketing goals at Cannes Lions, the origins of the SuperStudio activation and much more.
We spoke with Verizon Value CMO Cheryl Gresham about the inspiration behind the campaign and how it’s expanding reach behind its typical target market.
A chat with PepsiCo Global Foodservice CMO Scott Finlow about the program's next generation.
How DiGiorno experienced an increase in brand awareness, favorability and sales through TikTok marketing.
Elon Musk discussed Twitter's new content moderation policy at MMA Global's POSSIBLE conference earlier this week. CM has the story.
Our conversation with TurboTax about its March Madness campaign, reaching Gen Z audiences, new market opportunities, and more.
We chatted with Cook about engaging younger consumers, the gaming space, connecting through music in the metaverse and supporting local communities.
January's Pulse survey provided data points on Metaverse marketing. Here's an infographic with the survey's top five date points.
Our conversation with ALA CMO Julia Fitzgerald on measuring ROI, lessons learned from the private sector, marketing trends she's keeping her eye on, and more.
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