Channel | Digital

People in the News

|  by Chief Marketer Staff

Karin Marke, formerly vice president of sales for social network MySpace at Fox Interactive, will step into the newly created position of western region sales VP at Glam Media, a network of Web sites aimed at women.

The New World Order in New Media

|  by Chief Marketer Staff

What must the advertising world have thought when television burst on the scene? Imagine being among the first to create ads with sound and motion – not just re-purposed print layouts. You can almost hear the objections.

Smoothing the Way for Online Video Ads

|  by Chief Marketer Staff

Video content is flowing onto the Web, and the video-watching audience is growing correspondingly. So it's not surprising that direct marketers are showing interest in attaching ads to that content and reaching this online audience.

SEM Done Sideways

|  by Chief Marketer Staff

What do you do if the product or service you’re trying to sell is so unique or unprecedented that people don’t know how to search for it?

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.

	
        

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