Travelzoo Ups Search ROI
Internet media company Travelzoo relies on persuading people to give in to that spur-of-the-moment travel impulse. In fact, Erik Qualman, head of North
Internet media company Travelzoo relies on persuading people to give in to that spur-of-the-moment travel impulse. In fact, Erik Qualman, head of North
As CEO Heath Clarke explains it, Local.com got into business to serve a need that wasn't being filled by either the Internet Yellow Pages providers or traditional search engines.
Click aboard Carnival Cruise Lines is expecting you. The Miami-based cruise ship operator has launched FunShipIsland.com, a site that allows potential
With RSS (Really Simple Syndication), readers can filter content directly to their desktops. Direct recently talked about how DMers can benefit from using RSS feeds with Rok Hrastnik, international Internet director of Ljubljana, Slovenia-based Studio Moderna Group, which operates in the United States and 19 Central and Eastern European markets.
Considering all the wasted paper and materials generated by many conferences, it was inspiring to hear about last month's BlogPhiladelphia event, an
If you want to make friends, you have to be social. The same theory applies if you want to court customers, says Valerie Fox, vice president of social networking site Gather.com.
In the past two and a half years, business has picked up for Dolphin Blue, which Kemper attributes in part to the efforts of former vice president Al Gore and a subsequent growing public awareness of environmental matters.
PC Mall generated $263 million during its second quarter, up from $234.1 million in second quarter 2006. The company's net income rose from $395,000 to $3 million during the same period. The quarter ended June 30.
Consumers who see online advertising tend to research purchases online, and are more likely to make an in-store purchase as a result of their actions, according to a new study.
Using both sponsored search ads and display advertising produces a better conversion rate than using either channel by itself, according to a study from digital marketing firm Atlas, a subsidiary of aQuantive.
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