It’s Not Too Late—Marketing to Millennials 2017 is On-Demand
Dr Pepper, Fabletics, Avnet, Alex and Ani and more shared the secrets of engaging Millennial consumers this week at Chief Marketer’s first virtual event, Marketing to Millennials 2017.
Miss any of the excitement? Every moment is available on-demand, along with a comprehensive resource center full of Millennial marketing case studies, session PDF downloads, tips and best practices from the editors of Chief Marketer, Multichannel Merchant and Event Marketer.
Attendees at our live event on Tuesday discovered why partnering with Demi Lovato was a no-brainer for lifestyle brand Fabletics, and how electronic components marketer Avnet leveraged a major rebranding initiative to engage younger B2B audiences. They also discovered how Dr Pepper used custom labels to connect at retail and the ways Alex and Ani remain authentic to their brand promise. There are also ideas from event sponsor Infinity Marketing on why brands should consider the power of festivals to engage Millennials.
Register now to access Marketing to Millennials 2017 on-demand and listen at your convenience!
