Big Fat Marketing Blog

Mosaic Oracle Cloud

Bring in the Cloud

|  by Patricia Odell

Mosaic brought “the cloud” to life through an installation designed to evoke the freedom of the cloud at Oracle OpenWorld.

3 Jam-Packed Days at ANA Masters

|  by Patricia Odell

Just arrived back from the ANA Masters of Marketing Conference; three days in Orlando jam-packed with big brand speakers and great networking. Here's a roundup.


Look for Patterns in Your Content Marketing

|  by Beth Negus Viveiros

Having great B2B content isn’t enough. To make it work, you need to understand the patterns of how prospects engage with your content marketing.


Peace Talks in the Burger Wars

|  by Beth Negus Viveiros

Burger King tried to call a one-day cease fire in the burger wars this week, but McDonald's didn't bite.