Big Fat Marketing Blog

It’s all About the Data

|  by Chief Marketer Staff

If you live in California or New York, you may live in one of the 10 wealthiest zip codes in the United States. Here's the list for those unsure of their wealth-status. The slide show and resulting wealth concentration made my mind make a left ...

An Opt-Out Doesn’t Mean “Good Riddance”

As difficult as it might be to believe, not all of your email subscribers will want to receive messages from you indefinitely. While your initial reaction (well, it

Friday’s Random Ramblings

|  by Chief Marketer Staff

I have been traveling quite a bit and have not had as much time to post as I'd like. So, today, I'll just jot down some things that come to mind: * I read that Kim Kardashian gets $10k each time she Tweets and mentions a product that's asked her to ...