Blattner Brunner Creates DM Position, Names Peter Michaelson

Posted on by Chief Marketer Staff

Ad agency Blattner Brunner has named Peter Michaelson vice president of direct marketing, a new position.

Michaelson, 52, was most recently the director of IBM’s PC Direct division which had $200 million in sales. He has also worked for R.J. Reynolds and J. Crew.

Pittsburgh, PA-based Blattner Brunner is a $135 million advertising agency whose clients include PPG Industries, Zippo lighters, 84 Lumber, Promistar Financial and Respironics Inc.


Get Content Like This Delivered to Your Inbox

Related Posts

Chief Marketer Videos

by Patricia Odell

Julie Barry, director of global brand for Velcro Cos., talks about her favorite Velcro product at PROMONext: Leaders in Promotion Marketing Conference.