Roto-Rooter Services Co. will give away 1,500 plungers at the Birmingham Barons baseball game as part of a sponsorship the plumbing company made last week with the team.
Roto-Rooter’s deal includes stadium signage, radio advertising, on-field promotions and the plunger giveaway night July 30, which the Barons believe is a first in minor league baseball.
“The idea there was to place a product that would continue to brand Roto-Rooter’s name and be in the bathrooms of 1,500 families,” said Roto-Rooter VP-Marketing Steve Pollyea in a statement. “Going further, should they not be able to fix the problem with the plunger then they have the 800 number there to call to take care of the emergency.”
The plungers will feature Cincinnati-based Roto-Rooters logo and 800 number along with the Barons logo.