Did Beyoncé’s Album Just Prove Marketing is Dead?

Posted on by Chief Marketer Staff

By Jason HeadsetsDotCom (CNBC)

Beyoncé’s decision to release her new album with no hype or advance notice has been hailed by some as a brilliant move.

Is it a sign that marketing is dead, or is it another indicator that marketing is continuing to morph into a more relationship-based enterprise?

Read more on CNBC.com. 


Get Content Like This Delivered to Your Inbox

Related Posts

Chief Marketer Videos

by Patricia Odell

Julie Barry, director of global brand for Velcro Cos., talks about her favorite Velcro product at PROMONext: Leaders in Promotion Marketing Conference.