“Cats Are Everywhere” Nabs B2 Best in Show
Stein IAS took home best in show honors at the ANA’s B2 Awards ceremony, during the ANA’s Masters of B2B Marketing conference in Chicago.
Stein IAS took home best in show honors at the ANA’s B2 Awards ceremony, during the ANA’s Masters of B2B Marketing conference in Chicago.
Can you point to your office walls and declare them a work of art? B2B agency CommCreative can—and they’re not just looking at posters of their own campaign work.
It can be easy for agencies fall back on the saying "the client is always right." You want the client to be happy, so you do things their way. The problem is that it isn't true.
To charge a premium rate for high-quality services, agencies must position themselves in a way that makes it obvious to clients why their services are so valuable.
U.S. marketers are no doubt wondering what the current political climate will mean to their business, but across the pond agencies are bracing in anticipation of Brexit.
Marketing execs discussed martech challenges—investing; how they determine which tools are most effective; and the role of data and content.
Check out the digital edition of Chief Marketer's annual Super Book, featuring the PRO Awards, Top Shops and more!
These seemingly harmless phrases can hurt your credibility or judgment and ultimately your client relationships.
Five marketers share productivity hacks to manage, not only their stress, but the pressure their employees are under as well.
Look no further for a top-notch agency. Tops Shops is a searchable database for brand marketers, marketing agencies and others looking for expert agencies skilled in numerous services.
Click here to view the 2023 winners!