The MTA has taken a stand on just how far it will go with the types of ads and content it shares with its millions of daily riders.

As summer shines on the horizon, Kool-Aid Man is making his case on social media for a new product, Kool-Aid Sparklers.

Dixie reaches out to get kids to brush properly with a fun and engaging mobile game.

The American auto racing company bills the series as the “first esports competition created to attract and identify young talent."

Brands that have staged live social experiments around important issues like bullying can draw enormous exposure for the company.

The brand is launching Instagram accounts for each of its 800 locations, letting local staff promote events, daily specials and offers on social.

Go behind the scenes with Ally's CMO Andrea Brimmer to learn how she plans, and successfully executes, its disruptor strategy.

Come join hundreds of the world's leading marketers at the industry's most commemorative affair, the 2018 PRO Awards gala.

Catch up on the latest news, marketing campaigns, tips, trends and more with this roundup of the top 10 most widely read B2C articles.

Budweiser has given beer drinkers another reason to buy its expanding line of beverages with the newest addition to its Reserve Collection.