Skills Marketers Need to Fill the Talent Gap

Posted on by Chief Marketer Staff

Mary Velan (Business 2 Community)

talent175As companies place more emphasis on data collection, analysis and implementation, it is key for marketing professionals to understand the importance of analytics and learn how to incorporate new skills into their daily practices. This article offers research on the most desirable skills marketers need to fill the gap and why there’s a gap. It then changes up to discuss why call-tracking technology is a valuable (analytical) asset.

RELATED ARTICLES:
Building Your Super Social Media Team
Attracting Talented Employees Takes on New Urgency: Q&A
The Fast-changing Role of Creative Director

More

Related Posts

Chief Marketer Videos

by Chief Marketer Staff

In our latest Marketers on Fire LinkedIn Live, Anywhere Real Estate CMO Esther-Mireya Tejeda discusses consumer targeting strategies, the evolution of the CMO role and advice for aspiring C-suite marketers.

	
        

Call for entries now open

Pro
Awards 2023

Click here to view the 2023 Winners
	
        

2023 LIST ANNOUNCED

CM 200

 

Click here to view the 2023 winners!