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5 Big Agency Owner Mistakes Make and How to Avoid Them

By Drew McLellan All agency owners have one thing in common: the desire to create a company that does it better and does it their way. But you can’t realize your vision if your agency isn’t fin

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marketing executives salaries

Article

Apr. 09 2014




The 15 Marketing Executives Making the Biggest Bucks

Forbes has just released this list of the 15 highest paid marketing executives.

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Break595

Article

Mar. 06 2014




The New Customer First, Prospect Second Mindset

CVS is one company this author discusses that is going through real transition, moving from advertising and promotion to insights and action.

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talent595

Article

Feb. 20 2014




Skills Marketers Need to Fill the Talent Gap

This article offers research on the most desirable skills marketers need to fill the talent gap in analytical skill sets.

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bad habits

Article

Feb. 14 2014




5 Big Agency Owner Mistakes Make and How to Avoid Them 1

These five agency owner mistakes aren’t unique, and fixing them isn’t optional.

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marketing jobs

Article

Feb. 13 2014




The Best Advertising and Marketing Jobs

Careercast.com releases its overview of the best advertising and marketing jobs in 2013.

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2014 PRO Awards

Article

Feb. 03 2014




Bring it on! The 2014 PRO Awards is Now Open for Entries

You worked hard. You got results. Now get the recognition you deserve. Enter the 2014 PRO Awards.

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retailer trends

Article

Jan. 16 2014




2014 Marketing Trends Off the Radar

Ten marketing trends for 2014 you may not be thinking about but could help change up your marketing game.

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forbes 30 under 30

Article

Jan. 08 2014




The 30 Most Interesting Marketers Under 30: Forbes

Forbes releases its annual list, “Forbes 30 Under 30 in Marketing & Advertising,” with some amazing discoveries.

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Brazil595

Article

Jan. 06 2014




Marketing in Brazil with Octagon’s John Shea

Octagon’s John Shea talks about the challenges and rewards of marketing in Brazil in the run up to the 2014 FIFA World Cup and the 2016 Summer Olympics.

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callofduty595

Article

Jan. 01 2014




Top Ad Execs Blast and Boast Over Best and Worst Ads of 2013

Samsung, Activision, Intel, Sear’s, Dove and Google are among the 2013 advertisements ad execs either loved or hated.

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