Beyond the Big Data Hype
Look beyond the flood of big data to create models relevant to more targeted online media buys.
Look beyond the flood of big data to create models relevant to more targeted online media buys.
This week Amazon bumped up the cost of its annual Prime membership from $79 to $99, citing rising fuel and transportation costs as a significant factor.
Over half of companies have metrics showing a positive result from social activity on marketing optimization according to recent research from Altimeter.