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sperry top siders

Article

Oct. 31 2013




5 Tips for Creating Feel-good Connections from Sperry Top-Sider’s College Tour

When Sperry-Topsider headed west on its college tour, the objective wasn’t to sell its boat shoes, it was to make a feel-good connection with the students.

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bad habits

Article

Oct. 31 2013




5 Bad B2B Content Marketing Habits

B2B marketers are slowly breaking bad content marketing habits, but many are lagging.

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google adwords

Article

Oct. 31 2013




A Guide to Google AdWords Bidding Strategies

There are several core bidding types available in Google AdWords and with Flexible Bidding Strategies it may be a bit confusing. This article sorts it out.

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Instragram

Article

Oct. 31 2013




World’s Top Brands are on Instagram

Some 71% of the world’s top brands are on Instagram and they are posting more than 50 times a month.

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JustinTimberlake595

Article

Oct. 31 2013




What Justin Timberlake Can Teach B2B Marketers

B2B marketers have a growing affinity for social media but still lack confidence in any social network not named LinkedIn. Some super advice here.

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lying-355

Article

Oct. 28 2013




The Five “Big Lies” CMOs are Told About Mobile

Here are five “big lies” that have hindered the mobile progress of brands worldwide.

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pinterest

Article

Oct. 28 2013




Pin Down Holiday Sales by Dominating Pinterest 1

Here are 6 tips to help retailers and brands unlock the potential of Pinterest by creating an engaging campaign that drives sales and increases SEO rankings.

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Omnicom Group and Publicis Groupe

Article

Oct. 25 2013




Four Tips for Dealing with Tricky Customer Decisions

Marketers have tons of data generated by digital decisions. But figuring out how to use that data can be tricky.

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disney movie

Article

Oct. 25 2013




Chief Marketer Listline Oct. 28

Lists featured include Disney Movie Club and World Reserve Monetary Exchange.

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PROMO's Top Shops

Article

Oct. 24 2013




Open for Business: PROMO’s New Top Shops Searchable Database

PROMO’s Top Shops is a robust, online, searchable listing of the Top 100 U.S. promotion agencies that includes a flash look into each agency.

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