Chief Marketer and NextMark offer a selection of files new to market. The criteria for selection for Chief Marketer Listline is: · New list to market in past 7 days · Exclusive to list manager · Data card quality score 85 or higher on NextMark · Data ...

Storms like Hurricane Irene provide an important reminder for database marketers—keep up to date on the news! As the holiday mailing season creeps closer, marketers need to pay close attention to events that can significantly affect deliverability.

Storms like Hurricane Irene provide an important reminder for database marketers—keep up to date on the news! As the holiday mailing season creeps closer, marketers need to pay close attention to events that can significantly affect deliverability.

Marketers with math skills are probably getting the soundest nights' sleep despite the current economic times: While most employment indicators have dropped, the direct marketing community continues to show an ever-widening demand for candidates with analytic skills, according to a new survey.