Groupon Is No Google And Here’s Why

The comparisons are at times not hard to make, especially for those of us who spend too much time thinking about companies in the advertising / technology space. That they both start with G doesn't hurt and that the original G looked as though they might...

The Week in Review

Headlines from the industry. To receive daily updates please visit the Digital Moses fan page

Shoppers Sent From Twitter Spend More Per Order on Retail Websites

RichRelevance recently released its new Online Consumer Report, which analyzed more than 200 million shopping sessions to take a glimpse at how Americans are browsing and shopping online. Among the findings is that shoppers behave quite differently depending on how they get to a retail...

10 Facts About Consumer Behavior on Facebook

Chadwick Martin Baily, CMB Consumer Pulse and Constant Contact offered up a neat presentation titled "10 Quick Facts You Should Know About Consumer Behavior on Facebook." Among the findings is that more than half of fans say they're more likely to buy a product after becoming a fan of a brand.

The Second Internet

The digital space moves so fast, that a notion of a set release schedule has become a foreign concept. It's not like cars where you have not only different models, but each model has a model year. This suite of products offers the manufacturers a great...

Broker Roundtable: USPS Summer Postage Sales

|  by Beth Negus Viveiros

Welcome to Broker Roundtable, where each week we ask list brokers to give their opinions on issues that matter to the marketing community. This week's question: How much have the U.S. Postal Service's annual summer postage sales helped the industry?