Email, Social Media, and a New Model: RFMA
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In the last few days, I've received direct mail pieces for cruises, retirement services and senior living products. I've also been served up Spanish-language web banners and local cable TV commercials. The problem is, I'm not retiring any time soon and I really don't speak Spanish very well.
Email marketing is no doubt one of the tools you plan to use to make this a merry Christmas season. If you