Esprit “Semi-Nude” Event Draws Thousands
Esprit last week staged a "semi-naked" event for the grand opening of a New York store, drawing thousands of people
Wheaties Ties Twitter MVPs to NBA Playoffs
Bowing to the way big sports events are watched these days--with real-time commentary via Twitter-- General Mills’ Wheaties Fuel cereal is looking for the Most Valuable Tweeter
News Brief-GameStop
GAMESTOP: is out with a sweeps offering the chance to win a two-day, three-night all-expense paid trip for two to the Ultimate Fighting Championship 114 in Las Vegas on May 29
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Burger King Creates CMO North America Post, Names Mike Kappitt
Burger King has appointed Mike Kappitt as chief marketing officer, North America, a new position
B-to-B Buyer Beware: Not All Data Is Alike
Which supplier of business to business data is the best seems like a simple enough question. But a new study that compared five information sources offers complex answers.
