Online Ad Spending Expected to Grow: Survey

|  by Chief Marketer Staff

A majority of online marketers (73.6%) believe online advertising revenue will increase this year and nearly all (93.6%) plan to raise the amount they spend on digital marketing channels, according to a direct marketing association survey.

Alleged Phone Scammers to Pay $18.8 MM Fine: FTC

|  by Chief Marketer Staff

The alleged operators of a New Jersey-based telemarketing scheme will pay a record $18.8 million and leave the charitable donation business to settle Federal Trade Commission charges that they violated an agency order by misleading consumers to believe that they were donating directly to legitimate charities serving police, firefighters, and veterans, when in fact only…