Meet the Broker: Linda Callahan, Leon Henry Inc
his week, Meet the Broker features Linda Callahan, a specialist in insert media. Callahan chronicles how economic downturns and Internet media affect this sector
Listline e-Newsletter 11/06
DirectInnovations Inc. is re-launching the U.S. Magazine Headquarters file. It identifies 777,213 consumers who purchased long-term subscription packages.
Explorer Game Digs Up Viewers for National Geographic TV ‘Expedition Week’
The National Geographic cable channel is encouraging viewers to tune into its first annual “Expedition Week” programming in mid-November by rolling out an interactive Web game that lets players build their own globe-trotting avatars
MTV Amped Up Final ‘Choose or Lose’ Push
In the activist spirit that permeated this presidential election, MTV screened an 11th-hour question-and-answer session with Sen. Barack Obama on air and online as part of its “Choose or Lose” sprint to the finish.
Canon U.S.A. Wants to Make You a Star
A user contest for the Canon PowerShot digital camera is offering to help make one contestant’s dreams of singing stardom come true this year.
News Brief
MOOSYLVANIA: has hired Rodney Mason as chief marketing officer for the digital, branding and promotion agency
Even the Rich Are Watching Their Spending
According to recent surveys released by Unity Marketing and Ipsos Mendelsohn, affluent households are spending less of their money on luxuries and are choosing instead to focus on improving their homes.
Message from Hilary Schneider of Yahoo! Search Marketing
We wanted to reach out to you directly regarding Google's decision, announced earlier today, to terminate the advertising services agreement that the companies announced in June.
CPA Empire Announces Name Change to affiliate.com
New name reflects the company’s leading position within the affiliate marketing industry
How Long is Your Pay Per Click Keyword Tail?
With the increase in Pay Per Click (PPC) marketers, many top tier keywords have become saturated with competition
