Stupid Scam Watch: I Won a KIA? A KIA?! AAAHHHHH!
What appears to be new twist on e-mail lottery scams
Larry Kimmel Moves on From G2 Chairman, CEO Positions
Lawrence M. Kimmel, who has run both G2 Direct & Digital and its earlier incarnation Grey Direct for the last 10 years, is no longer the unit
Listline e-Newsletter 10/14
Lake Group Media Inc. has been appointed to oversee the Rolling Stone file
Milk Board Lets Consumers Pick Next Happy Cow
The California Milk Advisory Board is for the first time letting consumers pick its next Happy Cow
Cheerios Offers Books by the Bowlful
For the seventh year running, General Mills’ Cheerios brand will make reading a part of kids’ daily nutritional requirements with its “Spoonfuls of Stories” promotion
Harley-Davidson Taps Supermodel to Pitch New Bike
Harley-Davidson has chosen an unconventional way to launch its new high performance motorcycle, by partnering with American supermodel Marisa Miller
NFL.com Charts Social Media Game Plan
The National Football League is looking to draw gridiron fans online more often for longer visits with new social media features
News Brief
ORVILLE REDENBACHER: is supporting its newest popcorn flavor, Lime & Salt, by teaming up with celebrity party planner Jo Gartin
Use Online Communities to Find Breakthrough Ideas
Brands like Meow Mix are seeing online communities as a hotbed of innovative ideas. But if not properly managed, companies won't be able to recognize and implement the best of the bunch. Here's how to engage a Web user network to energize your approach
Blog Monetization: Worry About Content First
If you want to make money from your blog, make sure there's some "there" there first
