Listline e-Newsletter 10/08
DirectInnovations Inc. now manages a file of newsletter subscribers for MyCompanyToday.com
DirectInnovations Inc. now manages a file of newsletter subscribers for MyCompanyToday.com
Fox News Channel has created an outlet for election-related video segments on YouTube, aiming to cultivate an eclectic audience of Web surfers and build viewership for its TV programming
Perhaps a can of Pringles to tuck into the Christmas stocking this year? Procter & Gamble hopes so. It is tapping into the popularity of user-generated content with a promotion that lets people customize the cans for the holidays
Draftfcb Chicago has named Simon El Hage as senior vice president, group management director, multicultural marketing
Macy’s is celebrating its 150th anniversary this month with a variety of shopper and charity events
U.S. Hispanic teenagers are becoming an increasingly important segment of wireless consumers
Everything online for Chief Marketer, Direct, Multichannel Merchant and Promo that is
GREEN MOUNTAIN COFFEE ROASTERS, INC.: will print 14 Haikus on its eco-friendly paper cups through yearend. The effort concludes the company’s Haiku contest
Ending what surely must be one of the longest mass free trials in business-to-business marketing history, Goodmail is set to begin charging for its services in 2009, according to company representatives
A press release went out last week announcing a new outfit claiming to be able to remove people from mailing, telemarketing and