Loose Talk: An Interview with Brian McCarthy
Listline e-Newsletter 10/07
Specialists Marketing Services Inc. was chosen to manage a portfolio of 14 lists for International Masters Publishers Inc
PROMO Interactive Media Awards
2008 PROMO Interactive Media Awards
PROMO Interactive Media Awards – Pt. 2
Mars Snackfood Rolls Out New Products, Promotions
Mars Snackfood U.S. is hoping to boost sales with a new line of snack and candy products.
NHL Stages Concerts, Fan Fest to Launch Season
The National Hockey League is seeking to pump up fans for the start of its current campaign with a two-day event involving a roster of sponsors supporting a lineup of live events later this week
Kashi Offers Free Cookies
Kashi is offering free samples of its new cookie
News Briefs
SUPERVALU, INC.: has signed on as a national supporter of the American Heart Association’s Go Red For Women
Branding the Next Generation Web
Marketers of course know they need to actively engage customers and prospects across traditional brand channels, while exploring new channels like mobile and social media. But how can they use these emerging technologies to shape their brand?
Location and Design Essential to Kohl’s Expansion Success
Expansion into markets congested with competitors illustrates Kohl's commitment to growth. But it may also result in less than optimal ROI
