DiGuido Keeps Busy with Charity Work
Since losing his job as CEO of e-mail service provider Epsilon Interactive, Al DiGuido has apparently kept himself busy doing charity work through the organization he started in 2004: Al’s Angels.
Stupid Retailer Watch: Boo.com Coming Back?
OK, now we
Omniture Unveils Marketing Integration Technology
Web analytics firm Omniture today unveiled a technology platform that the company claims will allow Web site operators to integrate their online marketing applications and get a single view of the data from the various sources.
Listline e-Newsletter 12/12/06
American Name Services now manages this magazine's file. More than 700,000 subscribers' names are listed, including 177,367 from the last 12 months.
Catalogers Say Books are Still Primary Sales Drivers: DMA
While traditional catalogers are no longer the e-commerce naysayers they were in the late nineties, print is still king, according to the Direct Marketing Association's Multichannel Marketing in the Catalog Industry report.
APAC to Use Credit Line for Expansion in Philippines
LaSalle Bank has increased to $37.5 million a line of credit available to the teleservices agency APAC Customer Services Inc., headquartered in Deerfield, IL
Partnership to Target Pay Per Call Ads to Cell Phones
Ingenio Inc., a San Francisco-based provider of pay per call advertising services, has formed a partnership with JumpTap Inc., a mobile search and advertising services firm located in Cambridge, MA.
Ultimate Electronics Taps Harte-Hanks for Database Services
Retailer Ultimate Electronics recently retained Harte-Hanks Inc. to handle database marketing and analytical services for its 32-store retail chain in nine western states.
People in the News
Digital marketing agency iCrossing has announced three management appointments at its New York offices.
Short Cuts
American Airlines Federal Credit Union has retained Direct Marketing Network as its agency of record to manage all its direct marketing programs.
