Listline e-Newsletter 12/04/06
Belardi/Ostroy ALC LLC has assumed management of the Design Toscano list. A total of 196,977 last-24-month buyers are available.
Chrysler Mails Rebate Offer to 3.4 Million Tire-Kickers
A new direct-mail effort from automaker Chrysler is targeting 3.4 million potential buyers with a $1,000 bonus cash incentive.
Sharper Image Sales Off in November
Sharper Image Corp. reported that November sales fell 27% compared to the same month last year.
AOL Closes Another Call Center
AOL announced it will close a call center in Oklahoma City at the end of January, as part of its transitions from a business based on user subscriptions to one relying on advertising revenue.
Impulse Marketing Group Acquired
Impulse Marketing Group, an online lead generation and affiliate marketing company focusing on the financial services sector, has been acquired by an undisclosed private buyer.
Loose Cannon: Dance: 10; Looks: 3
The innovative minds at Canada Post, the Canadian mail system, had a good idea: Take a dozen popular catalogers and feature their wares in a single mailer, which would be sent to homes across the Great White North in time for the holidays.
Frigo Plays Nintendo on 8 Million Packs
Frigo cheese is setting up a play date between kids and Mario.
Private Label Gains Fans
More consumers than ever are buying private-label packaged goods on a regular basis.
TBA Hires VP-Sales for Events Division
Experiential marketing agency TBA Global Events has named William Holmes vice president of sales for the strategic events division.
Oxygen Taps Social Networking for Bad Girls Campaign
The Oxygen Network is showing off its "bad" side via a new marketing campaign that uses social networking to plug its latest reality show The Bad Girls Club.
